Wholesale Discounts allow you to provide discounts on products or orders for selected customers. Once this feature is turned on, you will see an option on Customer Accounts to mark them as a wholesaler. 


If you choose to give a discount for individual products, an option will appear on products to apply the discount for those customers you've assigned as wholesale. See How to Add a Product in Your Store. The customer can only get the discount by logging into their account.


Applies to Version(s): 3.9.0 or Current 

Complexity Level: Easy

Estimated time for Completion: 8 minutes 


In this article, you will learn:

Wholesale Discounts

Applying Wholesale Discount to Customers

Disable Wholesale Discounts


Wholesale Discounts

In Wholesale Discounts, you can choose to discount either individual products or orders. 


Discount Individual Products

If this is selected, you can apply discounts to only certain products. You can choose 1, 2, or 3 different levels of discounts.  You can set a minimum order subtotal for the discount to be eligible.


How to Activate Discount Individual Products:

  1. In your control panel, go to Settings >> Store Settings. 
  2. Click the Wholesale Settings tab. 
  3. Click the circle beside "Discount individual products".
  4. Choose the Wholesaler Discount Levels and set the minimum order total. 
  5. Click Save when done.  

individual product discount


Once you're done setting up the Wholesale Discounts for individual products, you will need to select the products that you want the discount to be applied.


How to Add Products for the Wholesale Discounts:

  1. Go to Products & Categories >> Browse Products.
  2. Select the product that you want to apply the Wholesale Discount to. Click the product to edit.
  3. Set a Wholesale Discount price for that product. 
  4. Click Save when done.

add product for wholesale discount

Discount Orders

If this is selected, the entire order will be discounted. Again, you can choose 1-3 levels. You will also be able to set a minimum subtotal in order for the discount to apply. Set the percentage off you’d like each level of Wholesaler to have. 

order discount

Applying Wholesale Discount to Customers

  1. In your control panel, go to Orders & Customers >> Customers. 
  2. Select a customer from the list and click on their name or edit to select them.
  3. Under Account Information, go to User Access. In the dropdown, change it from Standard User to Wholesaler Level 1.
  4. Click Save when done. 

change user access

Disable Wholesale Discounts

  1. Go back to Settings > Store Settings > Wholesale Settings.
  2. In the drop-down select Disable Wholesale and click Save.


If you didn't get your question answered, please contact the PinnacleCart Support Team. To submit a ticket, go to the My Account drop-down menu at the top right of the admin area and select Support.